Think Like Zuck Five Business Secrets Of Facebook | Ekaterina Walter

Examines the five principles behind Facebook's meteoric rise, presented in actionable lessons anyone can apply - in any organization, in any industry. This book reveals the five "P's of Facebook's success: passion; purpose; people; product; and partnerships.

(David Meerman Scott, bestselling author of The New Rules of Marketing and PR). "Whether you're a seasoned business executive or the next Mark Zuckerberg in your dorm room right now, this book is a must-read! Two likeable thumbs up!" (Dave Kerpen, New York Times bestselling author of Likeable Social Media and Likeable Business). "True success lies at the place where passion and purpose collide - this book will help you uncover yours." (John Jantsch, bestselling author of Duct Tape Marketing and The Commitment Engine). "Think Like Zuck is a must-read for any innovator, social entrepreneur, or business owner looking to capitalize on the success of Facebook to propel and realize their own vision." (Simon Mainwaring, New York Times bestselling author of We First). "This book takes you on the ride of a lifetime and shows you how YOU can be successful! The question is: What does it take? Ekaterina gives us the answers!" (Jeffrey Hayzlett, bestselling author of Running the Gauntlet and global business celebrity). "In Think Like Zuck, you will find important principles to infuse meaning into your business strategies and inspire change. Don't just read this book; use it."(Shawn Achor, author of the international bestseller The Happiness Advantage).